Partnered with La Redoute, one of France’s leading fashion and home retailers, to deliver integrated digital campaigns supporting seasonal collections, product launches, and key retail trading periods. Designed homepage experiences and campaign creative across web, email, and customer portals, creating cohesive customer journeys that aligned brand storytelling with commercial objectives. Working with both La Redoute’s own collections and third-party brands including Zara Home and Stella McCartney Kids, I adhered to strict brand guidelines while collaborating with international teams to ensure consistency across markets. The result was engaging, commercially focused creative that enhanced the customer experience and supported ecommerce performance.